Freelance journalist covering lifestyle, culture, parenting, and more. My writing has appeared in The Atlantic, The Washington Post, the BBC, Insider, Seattle Magazine, The Seattle Times, GeekWire, Romper, Scary Mommy, The Everymom, and many other places. I have also created content for corporations and organizations such as Asana, Mixpanel, Swoogo and Care. Previously, I was a managing partner at independent media company The Financial Diet, where I oversaw branded content partnerships with dozens of advertising partners including Fidelity, Intuit, Squarespace, and Google. I’m available for freelance and ongoing contract work.

Get in touch at annie.m.atherton@gmail.com.

View my full writing portfolio here.

Select Writing Samples

Interview with Anida Yoeu Ali, featured artist at the Seattle Asian Art Museum (Seattle Magazine)

How to harvest rainwater — and why you want to (The Washington Post)

Your Friends Don’t All Have to Be the Same Age (The Atlantic)

Meet the tree tenders: Volunteers who keep their city streets green (The Washington Post)

The benefits of keeping (and caring for) your trees (The Seattle Times)

How to Buy a Well-Made Shoe (The Washington Post)

An Ode to ‘Sentimental Clutter’ (The Atlantic)

The Uncontrollable Rise of Wedding Sprawl (The Atlantic) - Selected as “One Story to Read Today”

How to Keep Email From Sapping Your Team’s Energy (for Asana)

How to make over your laundry room — whether you have $300 or $3,000 (The Washington Post)

What to Read When You’re Expecting (The Atlantic)

Babies Don’t Need Fancy Things (The Atlantic) - Selected as “One Story to Read Today”

An Alternative to Overspending on Presents (The Atlantic)

Guide to San Juan Island (Travel + Leisure)

How to Think More Like a Futurist (The Workback by Asana)

Seattle Magazine series "The Art of Weathering Winter” with editions featuring:

Author Angela Garbes and State Representative Darya Farivar

Chef Shota Nakajima and Chef Mutsuko Soma

Sounders player Fredy Montero and personal finance expert Tori Dunlap

Expert gardenerer Ciscoe Morris and artist Tariqa Waters

The Young Workers Flocking to Career ‘Influencers’ (BBC)

Everything Everywhere All At Once Deals with the Taboo of Regret in Motherhood (Romper)

‘Nope’ Satirizes the American Dream (JoySauce)

Services

  • I am available to write articles/blog posts, email newsletters, website copy, scripts for podcasts and social videos, and more. I also have experience with research and interviews.

  • I have experience working with dozens of brands on advertising campaigns, and am available to help you craft your strategy and perform competitive research. I’ve also co-run a digital publication that scaled from $100k to $1mm+ in annual revenue in several years, primarily through branded content partnerships.

  • I’ve created hundreds of sales decks for digital advertising partners, securing six-figure, full-year campaigns, and can write or advise on your sales materials.